Published on November 17th, 2011 | by CodCom
With $775 Million in Sales Modern Warfare 3 Breaks 5 Day Sales Record
If there was ever any doubt that Modern Warfare 3 would continue the Call of Duty series trend of massive launches, those can be put to rest. After selling a record breaking 6.5 million units in its first day in the US and UK alone, setting a new entertainment record, it was only a matter of time before t he five-day sales record would be broken.
Activision announced this morning that Modern Warfare 3 has set a new five-day entertainment record grossing more than $775 million worldwide. The previous five-day sell-through record of $650 million was set by Black Ops last year. And the year before that the record was set by Modern Warfare 2 which saw a five-day sell-though of $550 million.
To date the Call of Duty series has now amassed lifetime sales of over $6 billion worldwide, making it one of the most valuable entertainment properties in the world.